As filmmakers and students of story, we’re constantly asking ourselves this question.
A good story is the book you can't put down, the campfire that is burned in your memory, and the film that changed the way you see the world.
A good story happens when you close your eyes and listen. Not for what you want to hear, but for who it truly is.
In March of 2013 we heard about a little girl in California, selling lemonade on the sidewalk to free child slaves. Her name is Vivienne Harr, and when she learned about the 29.8 million people enslaved in the world today, she decided to take action the only way she knew how.
A week later we found ourselves screaming down the freeway, headed to meet the young Vivienne Harr and discover her story.
It was so much more than we ever expected it to be.
We’d been talking for some time about how great it would be to find a powerful story and tell it, free of charge. Something to give back, something we could do without the pressure of client expectations, something we could make just to share a story worth telling.
When we gave a speech at Sundance, we met a director there who introduced us to some amazing people, and one of those people was Teresa Goines, the founder of Old Skool Café in San Francisco. Her work as a juvenile corrections officer led her to starting the Old Skool, a restaurant run entirely by young people who wanted a second chance.
We’d found our first Share Project!
Old Skool Café continues to change lives every day, and has gone on to be featured by CNN and Upworthy.
We were approached in 2012 to do a Kickstarter video for a new concept called BioBeats — an iPhone app that creates music from the pulse of your heart.
The concept and the story behind BioBeats was so compelling; the original idea came to David after flatlining in an airport from extreme stress… talk about life-changing.
“For the first time, I listened to the bass kick of my heart.”
There were some seriously amazing guys behind this project, and we wanted to interview all of them — but it presented a very expensive flight itinerary for us. As it turned out, the fates were on our side, and Canon just happened to give us a call to ask if we’d be interested in creating a film to test out their new C100 camera.
We fast-tracked a treatment for the project — like really fast (we only had 12 hours), and a few days later Canon gave us the go-ahead.